2015’s top 50 marketing slides
Good summary of the state of marketing in 50 slides from marketing management software company Percolate: Here are my takeaways:…
Tag: corporate decisions
Where is the customer in the org?
What would have to change in most, if not all, companies, to make an organisational chart like this one work?…
Both confident and anxious, “Generation Flux” embraces chaos
Chaos is the defining feature of modern business, driven by “dizzying velocity” of our changing environment. That’s the claim made…
The extinction of the HiPPO is nigh
Decision making in traditional hierachical organisations all too often defaults to a HiPPO. A HiPPO is a Highest Paid Person’s…
